America Walks Launches Take Action Webinar Series

America Walks’ second free webinar series of 2015 has been scheduled for April and May. “Taking Action at the Local Level” will target advocates and professionals working to build community and institutional support for walkable design. Each of the Webinars in this series will include a “Call to Action” – a specific task for webinar participants all over the country to complete, that will move the needle at the local community level. We will also ask you to report back to us what you did and what happened as a result.

Topics will include the U.S. Department of Transportation’s Pedestrian Safety Initiative and the “Lighter, Quicker, Cheaper” recipe for placemaking.

Mon., April 13th (10am Pacific, 1pm Eastern): “The Fine Art of Messaging”

Based on research commissioned by the Every Body Walk! Collaborative, this webinar will help you understand which messages about walking and walkability work, and which ones don’t. Karen Saverino and colleagues at Metropolitan Group will present the results of surveys, key informant interviews, and focus groups conducted across the country, that will help us effectively frame the issue of walkable communities. Your “call to action” will be to build these messages into your next communications initiative.

Thurs., April 23rd (10am Pacific, 1pm Eastern): “Lighter, Quicker, Cheaper – and Healthier”

Transforming the built environment to improve health outcomes can take years, if not decades. This webinar will focus on short term, low cost, yet high impact strategies for improving streets, public spaces, and buildings across the country that can lead to longer term change. Kate Rube and her team at Project for Public Spaces will present health-promoting ‘Lighter, Quicker, Cheaper’ approaches, including active recreation amenities, street redesigns that prioritize pedestrians, and farmers’ market stands. After the webinar, participants will be ready to create great public places that attract people and provide many ways to get healthy.

May 22, 2015 (11 am Pacific, 2pm Eastern): “The Mayors’ Challenge for Safer People, Safer Streets”

Earlier this year, U.S. Secretary of Transportation Anthony Foxx challenged mayors across the country to take a leadership role in addressing pedestrian and bicycle safety.   A former mayor himself, Secretary Foxx understands that effective action to reverse the current trend of rising pedestrian injuries and deaths can only be achieved through a partnership between the federal and local governments. This webinar will feature three of the mayors who have responded to the Challenge and task you to get involved in your mayor’s initiative or to get your mayor involved.

We are grateful to the Centers for Disease Control, American Public Health Association, New Jersey Department of Health, and Every Body Walk! Collaborative for sponsoring this program.