Community Change Model
America Walks’ logic model for producing community change consists of six components that are designed to expand the capacity of local advocates and professionals to create, promote and sustain walking and walkable places.
America Walks implements programs and other strategies that advance each of the logic model’s six components:
- Informed People – Through national webinars and the Walking College, America Walks educates advocates and professionals about the benefits walkability can deliver for them and their neighborhoods, increasing their engagement and capacity to create change.
- Urgent Reasons – By developing position statements and coordinating sign-on letters to decision-makers, America Walks makes the case that walking and walkable communities are important parts of the solution to national crises in multiple areas such as health, the environment, transportation, and equity.
- Committed Decision-Makers – Sign-on letters and State Workshops are two of the ways America Walks influences and informs decision-makers of the importance and value of walkable communities, and develops powerful allies at the local, state, and national level.
- Broad-Based Community Support – Using targeted message development, communications training, and social media outreach, America Walks builds support for walking and walkable communities and empowers local change agents to amplify the messages.
- Realistic Targets for Change – By sharing case studies and best practices, America Walks demonstrates actual success stories on the ground and provides encouragement and inspiration to others to set realistic targets for change.
- Funding and Financing Plan – America Walks’ annual Community Change Grants program and other initiatives provide financial support and technical resources to individuals and communities across the U.S.
Technical Assistance Logic Model
The goals of America Walks’ Technical Assistance program are identical to the goals for the organization as a whole. Therefore, the same logic model, consisting of the same six components, is employed – the only difference being the specific programs and other interventions that the T.A. logic model uses to create “Informed People,” communicate “Urgent Reasons,” etc.
- To create Informed People:
- Walkability audits
- Training in conducting audits
- To communicate Urgent Reasons:
- Crash data analyses
- Pedestrian safety audits
- Road safety assessments
- To cultivate Committed Decision-Makers:
- Advocacy training
- Complete Streets/Vision Zero workshops
- To build Broad-Based Community Support:
- Walking Movement Leader training
- Strategic communications
- Neighborhood “pop-ups”
- To develop Realistic Targets for Change:
- Walkability audits
- Neighborhood planning
- Safe Routes to School plans
- Toolkits and case studies
- To support Funding and Financing:
- Grants research and writing
- Pedestrian master plans